This bear has a great future in advertising ahead of him. The Rainier Brewery of old would have been all over this story. Now that the label is owned by Pabst (?) and the beer is no longer made here in town AND THEY TOOK DOWN THE BIG “R’, FOR GOD’S SAKE! I MEAN, IS NOTHING SACRED ANYMORE?!… uh, anyway, we’ll see if the new guys are clever enough to do anything with this.
(While I was poking around for links, I found this little nugget: Rainier Brewing was accused of influencing the naming of Mt. Rainier. I did not know that.)